an image merge of Omoniyi Ibietan and his new book, Cyber Politics – Social Media, Social Demography and Voting Behaviour in Nigeria

Does Social Media Affect Your Voting?

Is it true that social media influencers are ‘motivated to undertake organised campaigns during the election using their platforms, largely due to the need to bring about a better social order?’ It does appear to me (and perhaps this was unique to the 2023 elections) that social media influencers were just a force for good as they were a force for mayhem. The sludge of fake news sometimes unleashed by so-called influencers, not to mention toxicity of the avatars in that space who often insisted it was either their way or the highway, left people like me bereft and alienated

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